Built a brand
you believe in?
Let’s make it pay.
Ads, content and conversion run as one system, so growth shows up in sales, not just reach.
We’re a UK, AI-first paid social and ecommerce growth partnership for female founders, bringing content, ads and conversion together. Building brands for over a decade; AI just made us faster.
Their deep understanding of ecommerce has helped me scale Naked Dresses. If you’re looking to take your business to the next level, I highly recommend NEO Founders.
Content that
gets noticed.
Growth that
gets felt.
Good creative starts a conversation. A joined-up growth strategy turns that attention into something bigger.
See our published results
Naked Dresses“Their deep understanding of e-commerce has helped me scale Naked Dresses.”Danielle Notaro · Naked DressesView case study
Return on ad spend
View case study
Listers CrispsRevenue increase
Google Ads returning 3×+ on spend, year after year.View case study
Wanderlust Stories
British Made Gifts
Cardboard Kustomz
Cardboard KustomzGrowth, year on year
6.79× ROAS for a Goole wellness centre, £6.79 back for every £1.View case study
Ashley LaurenBlended return on ad spend
57% growth in sales revenue, reversing a decline.View case studyRevenue increase
3× ROAS reached inside the second month.View case studyChosen by brands
who expect results.
From first click to repeat purchase, these founders chose NEO as their growth partner.
Every service on tap.
Only what you need, when you need it.
Every partnership starts the same way and ends up completely different.
We audit your whole online presence, find the quickest and most meaningful places to scale profitably, then build a plan around your setup. You get access to every service we offer; we only implement what will work for your brand, at the point it will work.
Start with the audit
We audit
everything first.
Ads, site, content, email and search. We go through your entire online presence to see where revenue is leaking and where it is waiting.
We find the fastest
profitable win.
Are you ready for ads, or is organic the smarter start? We work out the quickest, most meaningful levers to scale and fix the journey to checkout first.
We build your plan
and run it.
A bespoke plan for your setup, not a package off the shelf. We implement only what will work for you, when it will work, and adapt it as you grow.
Made to stop the scroll.
Built to move your brand.
From product close-ups to stories told by real people. Here’s a look at the content we create for our clients.
Naked Dresses
Diamond Mini Dress
British Made Gifts
As seen on
Wanderlust Stories
The longtail edit
Listers Crisps
A little crunch
Ashley Lauren
Red dresses, limitless power
Listers Crisps
Farm to sofa in one tap
The Hamper Co
Too early to talk about Christmas?
Wanderlust Stories
Swimwear ’26
The Engine Shed
What our couples say
Listers Crisps
Born and bagged in Yorkshire
Every lever that moves
an ecommerce brand, one team.
Each service has its own page with real client work. Pick one, or bring them together in the partnership.
We build with AI, so your results arrive faster and keep improving.
We are heavily invested in AI development and constantly adapting how we work with it: research, creative, testing and reporting all move quicker, which means more of your budget goes on what is working.
I know what it takes
to build your own thing.
A business. A family. An ambition that doesn’t fit neatly into nine to five.
Samantha built NEO into a six-figure agency in 18 months while raising a newborn. That experience shapes a partnership built around both your commercial goals and the person behind them.
With 13 years of experience in online growth, she brings strategic expertise and a founder’s perspective to your next chapter.
Notes from the front line.
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Straight answers, before the call.
What does NEO Founders do?
NEO Founders is a UK, AI-first paid social and ecommerce growth partnership for female founders. We run paid media (Meta, Google, TikTok, Pinterest), SEO and AI search, organic social, content creation, email marketing, website design and conversion, consultancy and training, and we only implement what will move your revenue.
Who is NEO Founders for?
Female-founded ecommerce and product brands in the UK, from early stage through to brands scaling past £1M. Most clients are Shopify stores selling fashion, gifting, food and drink, beauty or homeware.
How does the growth partnership work?
Every partnership starts with an audit of your whole online presence. We find the quickest profitable wins, work out whether ads or organic should lead, and build a bespoke plan. You have access to every service; the tier you choose sets how much we take on for you.
What results do NEO Founders clients see?
Clients drove over £10M in sales in 2025 with 257% average growth. Over the years, named results have included Naked Dresses (+628% revenue), British Made Gifts (£45k to £1M in nine months), Listers Crisps (+362% online sales) and Original Montgomery (+5,900% revenue).
How does NEO Founders use AI?
We have been building brands for over a decade and adopted AI to make that faster: AI-assisted research, creative testing, reporting and site builds, plus optimising clients to rank in AI search results such as Google AI Overviews and ChatGPT.
Where is NEO Founders based?
Yorkshire, UK, working with founders across the UK remotely and in person, and with overseas brands too. Founded by Samantha Wagstaff, Yorkshire Entrepreneur of the Year 2025.
Let’s make it
a big one.
Tell us where you are.
Let’s talk about where you could go.