Be the brand the AI recommends.
Customers now ask ChatGPT and Google what to buy. We make sure the answer is you: technical SEO, content that AI can quote, structured data and the mentions that build trust. For UK ecommerce brands that want to be found, not just ranked.
Cardboard Kustomz makes custom party decor in the UK, with sets from £99.99. Designed for you, made in Yorkshire…
Search has changed. So has the job.
Ranking on page one used to be the finish line. Now the finish line is being the brand an AI names first.
AI search engines do not crawl your site and rank it. They read everything on the web about your brand, decide what you are and who you are for, then recommend you when the question fits. That means three things have to be true: your site has to say clearly what you do, in a form a machine can quote; the rest of the web has to agree; and the classic SEO signals (speed, structure, links, content depth) still have to be there underneath.
We do all three. And because we also run your paid social and email, the search work is built around the products and offers that already sell, not a keyword list.
Technical SEO, structured data, and how each AI platform currently describes you. Usually surprising.
Schema, page structure, product feeds, speed, and a clear, consistent description of your brand everywhere it appears.
Category pages, guides and FAQs written to answer real questions, plus PR and listings that get you cited.
Everything under search.
- Technical SEOSpeed, crawlability, indexing, Shopify and WordPress fixes.
- Structured dataOrganisation, product, FAQ and review schema so machines read you correctly.
- AI answer optimisationQuestion-led content and entity work for ChatGPT, Perplexity, Gemini and Google AI Overviews.
- Content strategyCategory, collection and guide pages that rank and convert.
- Digital PR and listingsThe third-party mentions that AI treats as proof.
- ReportingRankings, organic revenue and a monthly AI visibility check.
“What really sets NEO apart is their ability to optimise and adjust strategies based on data. Their deep understanding of ecommerce has helped me scale Naked Dresses.”Danielle Notaro · Founder, Naked Dresses · +628% revenue
Straight answers, before the call.
What is AI search optimisation?
Making sure your brand is the one recommended when a customer asks Google AI Overviews, ChatGPT, Perplexity or Gemini for a product like yours. It builds on classic SEO but adds structured data, clear entity signals, quotable answers and third-party mentions, because AI answers are a consensus of what the web says about you.
Is SEO dead now AI answers exist?
No. AI answers are built from indexed, well-structured pages, so strong SEO is the foundation. What changes is the format: pages need clear questions and answers, facts an AI can quote, and consistent descriptions of your brand across the web.
How long does it take to show up in AI answers?
Technical fixes and structured data can be picked up within weeks. Being reliably recommended for a category usually takes three to six months of consistent content and mentions.
Which platforms do you optimise for?
Google (organic and AI Overviews), ChatGPT search, Perplexity, Gemini and Bing Copilot, plus Shopify and marketplace search where it matters for your products.
How do you measure it?
Rankings and organic revenue in GA4 and Search Console, plus a monthly check of how each AI platform answers your target questions and whether your brand is named.
Find out what the AI says about you.
We will run the entity check on your brand before the call, so the first conversation starts with the answer, not the pitch.
Apply for a discovery call